We envision a world where animals no longer suffer at the hands of humans, but instead are free to live their own lives.


Our mission is to create a compassionate society. Working with the public, policy makers and government officials, we advocate for lifestyle changes, programs, policies and laws that promote nonviolent coexistence with animals.


Compassion: APLNJ acknowledges that everyone is on their own journey toward a better world. In a nonjudgmental and nurturing manner, we encourage others to empathize with animals and include them in their circle of compassion.

Integrity: APLNJ has an unwavering commitment to our mission, never sacrificing one animal to protect another or accepting short term, meaningless gains at the animals’ expense. We work for all animals and take on campaigns that have the most impact.

Collaboration: Operating as a team player, APLNJ believes in coalition-building, which swells our ranks and allows us to draw upon the experiences of others. Collaboration grows our effectiveness at bringing about positive social change for animals.

Trustworthiness: Our volunteers and donors are our lifeblood, giving their time, expertise, financial support and trust to APLNJ.  We work to continuously to earn all that through professional and ethical behavior. 

Free Speech

Your time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma—which is living with the results of other people’s thinking. Don’t let the noise of others’ opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition. — Steve Jobs, 2005 Commencement Address, Stanford

1984 is a warning, not a users’ manual.

In the U.S., each of us is free to hold the opinions we choose. We can think for ourselves.

In some ideologies or social theories, “shutting down” speech, in various ways and venues, has become commonplace. Self-appointed enforcers of ideological purity are not free to bully, shame, or otherwise push fellow activists to conform, in language, thought, or deed, to said doctrine or dogma. Nor are they free to prevent others from speaking, at least not here, on APLNJ pages or under its auspices.

Animal activists are unambiguously free to express themselves however they please, to think whatever they please, and to support whatever causes, or countries, they please. At APLNJ, people come together from all different backgrounds for one, common purpose: to defend animals who cannot protect themselves.

APLNJ has taken a stand for free speech and against intolerance and bigotry.